Fitness coach Joe Wicks has said he is donating “every single cent” of the money earned from his online PE sessions to the NHS.
Body Coach, 33, is currently organizing live fitness sessions for kids on his YouTube channel in an attempt to help the little ones stay active while the UK is in a state of lockout and schools are closed.
In a post shared on Instagram, Wicks said that the audience of his videos had advertising revenue “unlike anything I’ve ever seen or experienced on my channel before.”
He said, “So I decided that as long as I am PE teacher nations, every single cent of the money generated in these videos will go to the place we need it most right now. Everything will go directly to the NHS, to support the real heroes in this moment.
“Thanks for watching, participating and sharing … I love being your P.E. Teacher and now you can look again, knowing that not only are you in shape, but you are also helping to raise funds for the NHS.”
In the first two days alone, Wicks’ YouTube channel, The Body Coach TV, saw its lessons more than five million people.
The father of two told the PA news agency earlier this week: “It’s about giving people those 30 minutes in the morning to get up off the couch, move the body and make your heart beat.
“It’s not about making people lose weight, it’s about saying” Do it today to feel good. “So when your children sit down to do academic work, they are excited and mentally prepared for a lesson at home.”
The fitness coach trained to teach PE at the University of St Mary and planned to move on to the profession before finding fame on YouTube.
Since then, he has visited thousands of schools across the UK, testing children on playgrounds and sports halls with his enthusiasm for physical education.