Gifts. Staying at home for so long in recent months has marked the Christmas campaign: family board games have been one of the most requested gifts in Ibiza toy stores. The traditional chess, bingo or parchs in its economic version have shared the limelight with Monopoly, Trivial and card games such as Dobble or Virus! Another of the hits this Christmas has been the little Baby Yoda (as it arrived, it was exhausted) or the simple octopuses of emotions.
Family games have been one of the favorite gifts of Santa Claus and the Magi This 2021. Staying at home for so long in recent months, between confinement and the various restrictions decreed by the health crisis, has left its mark on some Christmas shopping that, in general, has been very similar to those of other years.
To the surprise of some merchants, fashion dolls and toys have been added this year more traditional board games, turned into Christmas stars. Games like “chess, bingo or Parcheesi” in their economic version have had a lot of output this year, according to the head of Citubo purchases, Ángeles Esteban. Items that “normally don’t sell much at this time.”
Card games like Dobble or Virus! are still in high demand this year, as well as other classics like Monopoly or Trivial, according to the administrator of Al·lots Toy Planet, Pepi Ferrer.
Djeco’s different options for playing with the family have also been very successful this Christmas, as well as creative games or puzzles, other gifts chosen as a formula for entertainment and learning that can be enjoyed without leaving home. We must be prepared in case the toughest restrictions return to stop the expansion of the covid.
Pepi Ferrer says that video game sales have also increased this Christmas.
Baby Yoda, the star
It’s been a few years since Star Wars toys had a presence in the form of gifts under Christmas trees, but this year Baby Yoda has been the real king, a success probably marked by the launch of the new episodes of ‘Star Wars: The Mandalorian’ in 2020. The toy has been sold out for several weeks in many toy stores on the island: “They arrived and were quickly sold,” says Ferrer.
There is classics that never go out of style, like Lego, which are sold year after year in their different collections, or the Playmobil, which present a lot of possibilities for children to develop their imagination.
Another of the most unexpected surprises have been the pulpits of emotions. “Quite a bomb,” says Pepi Ferrer of this simple plush toy that has also sold out in many establishments on the island.
All of these items have been sold alongside a variety of toys. “Among girls, mannequin dolls like the Nancy dolls continue to be successful, and boys have asked for many Star Wars and Mario Bros items,” explains Ferrer.
A “strange” Christmas
“This year we didn’t know what to expect,” says Citubo’s purchasing manager. In this establishment, the Christmas campaign begins with the launch of the catalog, during the first week of November. Then there was uncertainty about how customers were going to behave (due to the economic crisis), but finally the campaign has been “normal, or even a little better than last year”.
One of the causes may be that, with the restrictions due to the pandemic in various autonomous communities and the recommendations not to travel, families who year after year spent these holidays outside the island have decided to stay.
Pepi Ferrer’s perception is a little different. «People have bought a little less. If before they took four toys, this time maybe they have been two», Thinks of this« strange »year in which Santa Claus and the Three Wise Men, in general, have been more forward-looking. It has been like that in general, but there are always things pending for the last days before Reyes. In fact, yesterday in some toy stores there were long lines of people waiting to enter (restrictions prevent full capacity).
More Santa Claus than Kings
Usually, Santa Claus is gaining ground from the Three Kings year after year. The tradition of Their Majesties loses steam to buy time to play. When gifts are expected for Reyes, the children spend the whole vacation without new toys and when they finally arrive, they immediately have to go back to school. “They usually ask Santa Claus for the toys they love the most,” says Pepi Ferrer. Ángeles Esteban agrees, adding: «Christmas sales tend to be higher; the Magi bring more necessary things ».